Carpenter Document Consulting


Content Solutions

Web Writing Services

Your website is content driven, and high-quality content can attract customers to your site. Whether you’re providing information on products or services or offering helpful tips to potential customers on a blog, you need content that increases traffic and drives sales. As an experienced content developer, I compose search engine optimized copy for national retailers, small businesses, and nonprofits. Composed in a conversational style, my web copy, whether it’s a retail product description, category page content, or a blog post, is rich with details that engage your readers and encourage them to purchase products or schedule services.

Recent writing clients include high-profile brands such as Williams-Sonoma, Shutterfly, Wayfair, Joss & Main, Hayneedle, StubHub, eBay, Uber, zulily, Staples, and many more.


Individual writing projects are charged by the word. Ongoing projects can be bundled as writing packages charged on a per-order basis.

Content Development


Captivating copy informs and engages your customers and ultimately persuades them to invest in your product or service. I can craft product descriptions that are rich with detail and highlight the benefits of your product, written artfully with your customer and brand voice in mind.


Enhance your retail webpages with informative category page content. This copy helps customers learn more about your collection of products and discover what your business offers. I can develop engaging content that will create informed customers who are ready to buy.


Blog posts allow businesses to connect with customers on more personal level, offering information and advice beyond traditional retail copy. I can craft information-rich blog posts targeted to your customer base, offering engaging content that ends with a call to action.